Brand design grounded in strategy and guided by intuition, ensuring we zig when others zag.
Are you a new business owner who needs to communicate their values to command attention immediately? Or maybe you’re a founder who’s tired of piecemealing your brand, and are ready to take your business to new heights with a design expert.
You work hard — don’t let bad design get in the way of your business goals. With a creative process tailored to your unique industry, I leave no stone unturned. The brand of your dreams is just a contact form away.
Brand & Website
Reach your business goals with approachable, strategy-backed brand and web design, ensuring that every time your target audience meets your brand, it’s love at first sight. I create standout web experiences in Squarespace and Shopify, based on your unique needs.
Creative direction
Logo and Brand Marks
Color Palette & Typography Suite
Brand Strategy & Guidelines
6 Page Custom Website
2 weeks post project support
From $8,200 USD • 8-16 week timeline
Brand Identity
This package is for the brand that needs a complete visual identity and personality, from brand strategy, to marketing collateral, to a complete plan for your social media presence. We’ll collaborate to create a brand for your business that’ll have both you and your ideal audience over the moon.
Creative direction
Logo and Brand Marks
Color Palette
Typography Suite
Brand Strategy & Guidelines
From $5,800 USD • 4-6 week timeline
A La Carte Services
Need to order off-menu? I offer a variety of creative services beyond my two base packages to elevate your brand, grow your business, and maintain the visual language that your ideal audience speaks.
Packaging and Print Materials
Social Media Templates
Newsletter Templates
Merch & Apparel Design
Pitch Decks & Professional Presentations
Rate quoted per project
Who I work with
You’re a passionate founder, ready to break new ground in your industry and set your business apart with strategic brand design, while prioritizing sustainable growth.
“Mackenzie was an absolute DREAM to work with!“
— Lauren, Oslo Coffee Co.
“Mackenzie was an absolute DREAM to work with!“ — Lauren, Oslo Coffee Co.
“Exceeded my expectations in every way.“
— Eddie, Hitches and Unions
“Exceeded my expectations in every way.“ — Eddie, Hitches and Unions
"You've been so pivotal in Savor and what it is!"
— Cameron, Savor
"You've been so pivotal in Savor and what it is!" — Cameron, Savor
The Process
Discovery
After receiving your application, we’ll have a call to meet and discuss your business and needs. If we’re a solid match for the project, I’ll send you everything you need to secure your start date in my calendar.
Design Direction
Next, you’ll receive a custom strategy document and visual directions for your project. This phase always includes a few project stylescapes to make sure we’re both aligned with the vision moving forward.
Development
After the style and strategy is set, I’ll get started on the first round of design. Presentations include a custom PDF and pre-recorded walkthrough. Based on your feedback, I’ll revise and refine the concept.
Delivery
With everything finalized and approved, all design files and deliverables are packaged up, along with personalized training videos and guides. Time to introduce your new brand into the world!
Often asked about
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Sure thing! Just note in your inquiry form what you’re looking for and we can come up with a package tailored to your needs.
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I typically book projects 2-3 months in advance. Good things are worth waiting for!
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I do! The default payment plan I offer is split up into 4 equal payments. If you’re in need of something specific, let me know and we can chat.
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Before we get started together, I’ll send over a checklist to go through and complete. Pretty simple tasks to get things set up, but I’ll help you through just in case!
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No, I don’t think a logo on it’s own will solidify success in your business which is why I don’t offer solo logos.
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I work in Squarespace for service-based businesses and Shopify for E-commerce.